Seller's Guide - Coldwell Banker Real Estate Group - Flipbook - Page 9
P R EPA R E YO U R H O M E FO R SA L E
You probably know how important it is to make a GREAT first impression. Did you know that holds true for home
buyers, too? Online, buyers decide to visit the home within two clicks of the mouse (first picture, second
picture). When they decide to visit and arrive at your home, they make an assessment of the maintenance and
value of a home within eight seconds of entering. Establishing a great first impression online through
professional photography, and in-person through staging, are critical to achieving a successful sale.
The best way to make a buyer “feel at home” is to create an environment with the following features:
•
Yard should be tidy. Invest in new mulch, cut the
•
A clean, inviting smell. Remove plug-in air
grass and have fresh plants at the entry.
•
fresheners and bake real cookies if hosting an
open house.
Neutral colors. Deep colors or bold colors do
•
not photograph well and may clash with the
Minimal noise. The home should either be quiet
buyer’s decor.
•
or enhanced by subtle background music or
fountains.
De-clutter counters, closets, attic, cabinets,
•
garage and all spaces. Buyers need to get
The home should be light and bright. Turn on all
the impression that the size of the home will
lights and open blinds and curtains.
accommodate their belongings.
•
Minimal furniture. Buyers need to be able to
imagine their own furnishings in the home.
YOUR COLDWELL BANKER REAL
•
Recent sales
ESTATE GROUP AGENT WILL
•
Homes selling per month
•
Homes available for sale in your
PROVIDE A COMPREHENSIVE
ANALYSIS OF
neighborhood, competing neighborhoods,
and in new construction
This comprehensive analysis is known as
a CMA - Comparative Market Analysis.
1
PREPARE YOUR
HOME FOR SALE
2
MARKET
YOUR HOME
3
ACCEPT
AN OFFER
4
REPAIR &
APPRAISAL
NEGOTIATIONS
5
MOVE OUT
& CLOSE
9
